Social Media Tips and Strategies for Beauty Brands and Businesses / by Erin Baynham


Social media can be a daunting part of the marketing world, but its role is a critical one. Today we'll talk about 10 essential tips and strategies for beauty businesses, brands, and influencers. We'll discuss the types of content to share, why creating videos is gold, strategies to help people find your accounts, why consistency really is key and so much more! Grab a notebook! 

Want to learn more? Check out my social media podcast, Upgrade Your Influence. I'll be sharing actionable tips and strategies to help you take your digital presence to new heights! Listen on Apple Podcasts, Stitcher, my website, or your favorite podcast player! 

Episodes mentioned (Links go directly to Apple Podcasts): 
#9: Choose a Niche and Dominate It
#13: How to Strategically Use Hashtags
#15: Choosing Your Key Social Media Platforms


Listen to the episode here: 



  • Receive cash back when you shop at your favorite stores like Amazon, Target, Sephora and Ulta! Check out EBATES. (You get a $10 sign up bonus too!)
  • Listen to your favorite books on AUDIBLE! Get a FREE audiobook download and 30 day free trial using my referral link
  • Sign up for Google's G Suite to get a professional custom email (you@yourcompa, 30GB of cloud storage (bye Dropbox) and more! Use promo code 'W7JT9GLKQEL3XMD' to get 20% off your first year using my referral link

Or consider a donation through PayPal to help cover monthly podcasting expenses. 😊

Let's Connect:

Follow me for beauty and skincare chatter on Twitter: @ErinBaynham
I'm a big fan of Instagram too: @ErinBaynham
Follow the podcast's Instagram account for beauty news, reviews and new episodes: @ScandalousBeauty

Email me:



Don't miss these episodes: 

View the entire archive here