Finding foundation for Woman of Color could almost be considered a catastrophe from the beginning. Supermodel Iman had to create her own bases when she began modeling, because a shade for her did not even exist. I remember reading about her brand when I was younger, I bought my first foundation from there. It was the wrong shade.
Today, I’m introducing a new column on my blog, all about foundations. There are a ton of factors to finding your best match, including the texture, color, brand, etc. There are a bunch of questions your should ask yourself when looking for a foundation.
Do I want a foundation suitable for my skin type, or the look of my skin?
Do I want to follow trends in the fashion industry?
Do I want different foundations for different looks?
Earlier this evening, I created a video with my random thoughts and tips about how to choose your perfect foundation. Hopefully this will give you some more things to think about!
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